If you ever used a Android or iOS device, you'll know that some developers are quite sneaky in placing their ads - usually right next to frequently clicked buttons/areas - so that you're bound to touch them by accident sooner or later.
Now, Google is trying to tone down those accidental clicks, with a click confirmation system. Whenever this system suspects you might have touched the ad by accident, instead of instantly zapping you out to the destination site it will first show you a confirmation button, to make sure you really want to go there.
... Maybe it's the kind of thing they should do as standard for every ad. No?
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